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Basics of digital accessibility and inclusion
£150.00 exc VAT Add to cartIn November 2024 we ran a webinar on embedding accessibility into your team and organisation. We are following this up with this session focusing on practical tips you can start using straight away to improve your content for all.
This session is pitched as an introduction (or refresher) to accessibility and inclusion in digital communications. There will be a focus on social media but many of the principles can be applied across communications, including in print.
The session won’t cover accessible PDFs or website accessibility specifically.
The session will cover:
- Why we need to do be accessible and inclusive – some evidence to help you embed this
- Practical guidance on alt text, links and QR codes, hashtags, images, emojis, fonts, plain language, colour
- Inclusive imagery and language including everyday language which is not inclusive but is widely used
Session format:
- A mix of presentation, question and answers (as we go along) and optional audience interaction
- Presentation will be provided to all attending
- The session will not be recorded to enable a free discussion. We know that people have questions about what is and is not appropriate in terms of accessibility and inclusion, this will be a safe space to ask those questions
The session will be delivered by Louise Gibson, Social Media, Design and Advertising Team Manager at Sheffield City Council a nationally recognised leader in this area of communications.
Louise led on introducing an accessibility and inclusion first approach to communications development and content creation in Sheffield. That approach has seen improvements to reach and positive engagement on social media at a time when organic reach is falling. The work has been informed by engagement with relevant partners, research and input from disability and advocacy groups.
Connect with Louise on LinkedIn – https://www.linkedin.com/in/louise-gibson-chart-pr-00919324/ or BlueSky – https://bsky.app/profile/lougibson.bsky.social
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Winning the Argument for Change
£150.00 exc VAT Add to cartFREE FOR MEMBERS (PLEASE LOG IN TO BOOK)
28th March 11.30am
Summary:
The government is making changes to planning and has brought back housing targets, which has moved regeneration and development back up the agenda. If not handled correctly, there will be local opposition, which can damage the council’s reputation and derail schemes. As a result, this session aims to give participants an insight into the challenges, along with strategies and tactics to build a conciseness for change.
Panellists:
Siddo Dwyer – https://www.linkedin.com/in/siddo-dwyer-655374100/
Claire Callow – https://www.linkedin.com/in/claire-callow-70a72611a/
Harriet Shone – https://www.linkedin.com/in/harriet-shone-09b8ba44/
Chaired by:
Paul Hutchinson Simpson- https://www.linkedin.com/in/paulhutchinsonsimpson/
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From Zero to Hero: A crash course in public service communications
£0.00 exc VAT Select optionsFREE FOR MEMBERS – PLEASE LOG IN
Are you a new or aspiring comms pro? Are you a seasoned comms person, but coming into local government from another sector? Would you like to just sharpen up the basics?
If this sounds like you, join one or all these back-to-basics bitesize training sessions to learn some of the core skills you need to succeed in a local government communications role. They’ll be followed with a practical training guide that you’ll be able to use for a refresher whenever you need it.
Each session in the series will be a 45-minute online bitesize lunch and learn session. Attendees can attend as many or as few as they would like to depending on what is relevant.