We’re proud to work with the following sponsors to produce the Public Service Communications Academy 2021.
For further information contact – Steve.Miller@prca.org.uk
JCDecaux
JCDecaux UK reaches millions of people every day with products and services that enhance people’s lives, spark conversations and brighten cityscapes. It all started over 50 years ago, when Jean-Claude Decaux had an idea that would change cities across the world – to provide and maintain bus shelters free of charge – paid for by the advertising posters displayed on them.
Today, JCDecaux UK supplies and maintains advertising posters and digital screens in airport, rail, retail and roadside environments that benefit the public, cities, transport partners, clients and brands.
The business is built on the provision of two services: public information, and public amenities.
JCDecaux works with local government partners to help improve infrastructure and communication opportunities for their communities, including supporting the drives for technology provision and environmental responsibility. And JCDecaux UK’s revenues are also returned to partners and municipalities through rents and rates, providing valuable revenue streams to be reinvested in transport networks and local communities.
At the same time, councils can take advantage of the democratic, universally accessible broadcast communication channels provided by the company’s Out-of-Home (OOH) and Digital Out-of-Home (DOOH) media. These provide councils with inclusive, broad message reach, proven to raise awareness and encourage behaviour change in public sector campaigns, helping to achieve strategic priorities, promote initiatives and signpost services.
Contact: Andrew Jordan Andrew.Jordan@jcdecaux.com
www.jcdecaux.com
Royal Mail MarketReach
We help local government and national government drive communication performance through the power of physical mail. COVID-19 has changed citizen behaviour and the way they consume media for the foreseeable future. It’s more important than ever for government to build deeper relationships with their citizens. With millions more of us spending time at home, direct mail cuts through and is proving to be an integral part of the marketing mix. During lockdown government mail achieved a record 99% engagement rate* and 88% of citizens say they paid as much or more attention to it**. Whether it’s highly personalised direct mail or tightly targeted door drops, we can help you get the most from mail.
*JICMAIL, Q2 2018-Q2 2020 **Royal Mail MarketReach, Coronavirus Research, Trinity McQueen 2020
Contact: Sophie Grender sophie.grender@royalmail.com
www.marketreach.co.uk
SoCrowd
At SoCrowd we understand that social media isn’t just a channel. Being a social organisation is a philosophy with engagement at its core. We come to work every day to engage with our community, help our customers to engage with their social media audiences, and empower them to engage their own teams and collaborate with each other.
Contact: James Leversley James.Leavesley@socrowd.com
www.socrowd.com
Texthelp
We believe that literacy is everyone’s passport to professional and social success. That’s why we’ve created smart, easy-to-use support technologies that allow people to access and understand digital content. As well as read and write with greater confidence.
Our digital inclusion and assistive technologies are used daily by millions of people worldwide.
Businesses from all sectors worldwide use our tools to attract, retain and nurture the diverse needs of their talent. And, to foster an inclusive workplace for everyone. To protect their communications, content, and reputation. Improve their accessibility, readability and reach of their online content. And, empower their people to communicate with confidence.
For example, ReachDeck is our digital inclusion toolkit. It helps businesses to quickly identify WCAG compliance issues at scale, find readability barriers and broken links. Improve the quality and accessibility of all their content. And, give their web visitors alternative ways to access their web content with our handy toolbar. It includes text-to-speech, reading, and translation support.
We partner with leading technology companies including Google and Microsoft to make sure our tools are always compatible. We are ISO 27001 certified because we take data security very seriously.
Contact: Donna Thomson d.thomson@texthelp.com
www.texthelp.com
Liquid
Liquid is an integrated agency of PR professionals, designers and marketers who provide creative solutions to communications challenges.
Named PRWeeks ‘Best Agency Outside of London’ and ranked 5th nationally for the public sector specialism, we are skilled communicators with expertise in media relations, internal communications CSR, media training and event planning. With PR teams in Birmingham, Jersey and Guernsey, we help managing reputation and provide counsel to assist marketing, business development and boost positive brand awareness.
Contact: Elisabeth Lewis-Jones lis@weareliquid.com