If you want to deliver world-class communication, there’s no room for comfort zones
Jack Grasby, from South Yorkshire Fire and Rescue and one of this year’s Future Leaders cohort, explains why playing it safe is never an option.
Jack Grasby, from South Yorkshire Fire and Rescue and one of this year’s Future Leaders cohort, explains why playing it safe is never an option.
At last year’s LGcomms Academy, not for the first time, I noticed the lack of diversity, not just on the panels, but amongst the delegates.
LGcomms has now become CPD (Continuing Professional Development) accredited through its partnership with the PRCA.
Rob Mansfield, Head of Communications at Brent Council, explains how they sought the creativity of George the Poet to communicate with a different audience.
The moment you get approval to spend money on a government advertising campaign can be a time of conflicting emotions…
Niall Walsh, Creative and Design Lead at Liverpool City Council, explains how the authority is using the Amazon smart speaker to communicate with residents.
There’s a societal shift towards greater openness around wellbeing and mental health and it’s brilliant. The groundswell of celebrities, high-profile royals, sporting legends and now increasingly corporate leaders ‘coming out’ publicly, is chipping away at the entrenched stigma of mental (ill) health.
In the ever-morphing world of social, going where the eyeballs are still resonates as a particularly sage bit of advice, but one that, regrettably, some councils still don’t heed, says Andy Allsopp.
The key quality comms people can bring to the table is challenge – strategic and tactical – asking uncomfortable questions, challenging preconceptions, looking for evidence.
The last time that Liverpool Football Club won the European Champions League was in 2005, a time when social media did not exist. Fast forward 14 years, and a homecoming victory parade without social media, would have been unthinkable.